Email Campaign Highlights: Driving Engagement and Results
In my email marketing work, I’ve developed and executed targeted campaigns that consistently surpassed industry benchmarks. From crafting custom copy to optimizing open and click-through rates, my campaigns have led to increased engagement and lead generation.
Notable successes include:
Painting with a Twist: Achieved a 26% open rate, well above the national average, by creating compelling, targeted email content.
MindForge Webinar Campaign: Drove ad leads through an eBlast campaign for the construction industry, boosting platform engagement.
HVAC Products Survey: Generated valuable customer data through an incentivized survey with a 13% click rate and 21.4% open rate.
Each campaign involved meticulous planning, copywriting, and performance tracking to ensure maximum impact.